CROSS-CHANNEL DESIGN

MEDIA: Adobe Photoshop, Adobe Illustrator, Adobe InDesign

DESCRIPTION: As the Graphic Designer at Needlepoint.Com, I oversee the creation of campaigns across all marketing channels, including digital assets for social media, email marketing, the web, and print. Leveraging data from Klavyio, I’ve honed my ability to create email campaigns that convert to positive revenue and resonate with the target audience. As the lead Graphic Designer, I manage and mentor a team of creatives, to create an elevated aesthetic while maintaining a consistent and tangible brand identity.